| It is always heartwarming
to see environmentally conscious companies doing well by doing good.
In 1992, the New York based Rainforest Alliance joined forces with
Costa Rica's Fundacion Ambio to create the ECO-OK Banana Project
to make banana production more environmentally friendly.
About 10% of the bananas produced in Latin America and the Caribbean
now have the ECO-OK certificate, but most of this eco-friendly fruit
is sold mainly in Europe, because consumers there are more active
in demanding environmentally-friendly products.
To earn the right to use the ECO-OK seal of approval, growers must
use land that has already been cleared; plant trees along rivers
to control erosion; protect wildlife habitats; regulate use of pesticides
and provide plantation workers with proper safety equipment, health
check-ups and improved housing and recycle plastics.
These standards are bringing about significant change without hurting
the livelihood of the banana companies and their employees.
Reybancorp and Chiquita have found that certified farms are cleaner
and safer and worker morale and production are higher. Now lets
do our bit by asking for the ECO-OK label.
More info: http://www.rainforest-alliance.org/programs
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